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Jason Weeks
WHEN TO WEAR YOUR NATO BAND

WHEN TO WEAR YOUR NATO BAND

"Bond, James Bond." If you're like us you grew up listening to (and probably repeating) that iconic line, but I bet you never noticed what kind of watch Mr. Bond was wearing when he said it? A Rolex Submariner paired with a durable nylon band known as a "NATO". Sean Connery stars in "Goldfinger" wearing this watch while scuba diving and again with his tuxedo, showcasing the nato's versatility.  We took this age old design and cut it in half. Literally. Introducing the two piece nato. Designed for interchangeability; we built a nato with permanent quick release pins so you can easily switch between nato, leather, and stainless...

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Jason Weeks
5 WAYS TO SPOT A QUALITY WATCH

5 WAYS TO SPOT A QUALITY WATCH

Watch shopping can be overwhelming, that's why we broke down the top 5 things to look for...

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Jason Weeks
BEHIND THE SCENES SHOOT 001

BEHIND THE SCENES SHOOT 001

Last Sunday our team of creatives collaborated to build MATIC's brand image...

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